Flash Free PlanOmatic PhotoPlan 3GN Home Tour

No, not the flash on our cameras.  The flash I’m talking about is Adobe’s Flash.  You remember, right?  It’s the Flash that Steve Jobs, CEO of Apple, has repeatedly criticized for mobile use, specifically for Apple’s iPhone and iPad.  It’s the action that results in a “Please download Flash…” message when browsing a flash-based website on your iPhone or iPad.  It’s the Flash that seems to be dying a not to slow death.

At this point, it’s no longer up to us to decide whether Steve Jobs is right or wrong.  Apple has clearly paved the way for our current and future mobile experience.  It’s now up to us to make sure our end users (potential buyers) are getting the experience they set out for upon visiting a PlanOmatic PhotoPlan for one of your listings.  We’re not the only ones moving away from Flash.  Here are some big name companies that have either scrapped Flash altogether, or have an HTML5 or JavaScript substitute:

There are many more not listed here, and many yet to come.

Well, that’s exactly what we’ve been cooking up in our kitchen, and the meal is ready to be served.  A special shout-out goes to our friends at FarView Consulting for a job very well done.  Introducing (drums please)… The PlanOmatic PhotoPlan 3GN, completely free of Adobe Flash.

Landing Page

Photo Gallery

Contact Page

Property Info

Interactive Floor Plan

Google Map

PhotoPlan 3GN now allows our home tours to be usable on all Internet platforms for both mobile and desktop.  Don’t worry, we still have our proprietary PhotoPlan Mobile for the iPhone.  So if you don’t have an iPhone or iPad, right about now you’re asking yourself “So what? Why are people bothering me with this Flash crap all the time?” If you’re one of those people, take a step back for a moment and think about this.  You actually don’t really care whether your PhotoPlan works on your own mobile device. Why? BECAUSE YOU’RE NOT THE ONE WHO WILL HOPEFULLY BUY YOUR LISTING!  Based on this article by AppleInsider, chances are that 33% or more of the potential buyers searching for real estate from a mobile device are doing it using Apple’s iOS  on the iPhone, and we’re not even talking about the iPod Touch or iPad.

Ok.  So I covered exactly why we moved away from Flash, but here’s the real reason for this post.  Not only did we convert our PhotoPlan viewer from Flash to JavaScript, but we took this opportunity to completely redesign the entire presentation, inside and out.  Here are the main points you need to know about PhotoPlan 3GN, and why it’s a huge leap from our Flash-based PhotoPlan Pro:

  • Clean and elegant with a great user experience. No hard to find features. Everything organized and always just one click away.
  • 3GN focuses on your large, beautiful photos, now at 830 pixels wide displayed at an HD 3:2 ratio, more than double the size of our previous viewer.
  • Mobile, mobile, mobile. PhotoPlan 3GN works seamlessly on the iPad. Don’t worry, we still have our proprietary PhotoPlan Mobile for the iPhone.
  • A full page dedicated to branding yourself with more information than ever. Same goes for Property Information.
  • Location, location, location. Large integrated Google map/satellite view.
  • PhotoPlan 3GN loads faster than you can say the word “Internet”.
  • New, redesigned interactive floor plan. We separated the photo gallery from the interactive floor plan viewer, now getting the best of both worlds.

PlanOmatic is offering PhotoPlan 3GN on an exclusive basis for the remainder of 2010.  If you are interested in participating, please post a comment or email me at kori(at)planomatic(dot)com.  Once you apply, please allow us 2-3 business days to get back to you.

We hope you find this to be as ground breaking as we do. Without a doubt, this change will make the home buyer experience more friendly and more focused on what is important about YOUR listing.

9 thoughts on “Flash Free PlanOmatic PhotoPlan 3GN Home Tour

  1. Fabian says:

    Looks very nice.
    My only concern is that the photos can be copied and paste. There are lots of lazy realtors who copy and paste pictures of the common areas from condos and I feel that that is not correct. That happens all the time in the MLS and it’s really upsetting and so unprofessional.
    Is there any way you can avoid that?

    • Fabian, thank you for your comment. The truth is that once you display something on the Internet, flash or not, you’re exposing yourself to “theft”. Even with a flash viewer, PlanOmatic or another company, all it takes it for someone to view the Activity Log to find the direct URL for any image displayed in the viewer. Yes, PhotoPlan 3GN makes it a little easier, but if that is of extreme importance, we always have our flash based viewer for those who prefer to use it. Thanks for stopping by!

  2. Ryan says:

    My concern with the new format is that it appears to omit the features that I liked best about the “old” more feature-filled interface. No longer can you tell from which direction a picture was taken, and then click on it to view a larger copy. This was what, in my mind, really set Plan-O-Matic apart from the competition–you could pretty much do a walk-thru without having someone else running the camera. Now, with that lost, I’m not so sure what Plan-O-Matic has to offer that its myriad competitors do not. You’re just another slideshow company at this point. [yawn]. This new interfaces looks nice, but is a significant step back in functionality.

    • Ryan, thanks for stopping by. Your concerns are valid. That is why we are leaving up to our client to choose which version of our product they would like to use. We haven’t retired our Flash viewer and have no plans to do so in the near future. On the contrary, we plan to offer more than two versions of our viewer. As you can see, everyone has their own opinion on what’s most important for marketing their listings.

      The most common feedback we were hearing from our clients was that our pictures were displayed too small. We solved that problem with 3GN, and not going the flash route was a no-brainer. Some of the features that exist on our Flash viewer will appear in 3GN such as audio and directional camera icons. We’re just getting started with PhotoPlan 3GN, so please stay tuned 🙂

  3. Ryan says:

    I think if you add the directional icons back in and somehow add the ability to expand the photo window when in the floorplan layout, it would then be bounds ahead of where it was before. The new photos certainly are of better quality, and the larger floorplan is nice. I think it’s simply an issue of meshing those together.

  4. Chad, as a company, we prefer high quality still photography. It represents the property better with far less distortion. Also, with still photography, there is no issue with mobile devices, as most panoramic players are flash based.

    With that being said, panorama capabilities are in the works as we speak. Apparently, our clients (mostly those who license our viewer/back-end software) don’t necessarily agree with us 🙂 Same reason why we added audio capabilities back to the viewer.

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